introduction

The ability to successfully exchange information has always been critical to businesses and individuals; however, to do so is becoming increasingly difficult.

Unravelling the present complexity and finding more effective ways to communicate is our primary focus.

 

bringing order to our communications

 

about

Years of observations and analysis have shaped the insights that we now offer to organizations looking to improve their internal communication processes.

In addition to helping companies to identify new strategies that can mitigate the effects of overload within their specific environments, we are also developing solutions and tools that can bring balance to today’s overwhelming situation.

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the problem

Email servers, business applications, social media sites—and whichever tools we may use for scheduling meetings and managing projects or approvals—are all delivering messages, updates, and streams of notifications to our congested inboxes. And while we are hopelessly inundated with inputs which in many cases don’t require our immediate response or action, we have no way of knowing whether we have missed something important—or if our contributions and requests received attention. So, this uninterrupted pouring of information is a source of constant distraction and anxiety.

Priority folders, filtering rules, and categorizations are some of the expedients that we use to try to isolate significant and essential information. Nevertheless, the existing tools seem quite ineffective when dealing with the volumes and complexity of today’s communication landscape.

In fact, importance cannot be discerned by shifting through the countless messages that have already reached our inboxes—most of which designated as high priority by the senders. That is because communication is a collaborative process, which cannot be managed and optimized unilaterally—from the point of view of the sender, or the receiver.

So, what can we do? The fact that we cannot prevent someone from submitting inputs that we are not interested in receiving, or invitations to meetings we don’t care attending, does not mean that we cannot control what enters our sphere of attention. What we need is a new approach.

 

our approach

In our view, complex problems cannot be solved by mere solutions. They must first be understood and untangled through discoveries and observations that can only result from looking at the problem in new ways.

our solution

Wideprocess organizes our information exchanges in accord with the flows and structures of specific types of interactions—which have been identified as the most common in present business environments.

Inputs that are not part of these categories are excluded, while pertinent contributions are organized—so that every piece of information can have its place and connotation within the exchange sequence-flow. Then they are prioritized and presented at the time when they actually need our attention.

By facilitating targeted and timely exchanges, our solution drastically reduces the number of messages that come to our attention at any moment in time—virtually eliminating unnecessary interruptions, and bursting efficiency. Moreover, it empowers us to focus only on what’s relevant, and removes the apprehension about not knowing whether our messages got the attention of the recipients, or whether we may have forgotten to follow up or respond.